100 Thieves CEO Matt ‘Nadeshot’ Haag has introduced Rachel ‘Valkyrae’ Hofstetter and Jack ‘CouRage’ Dunlop as co-owners of the model.
Each Hofstetter and Dunlop joined the organisation initially as content material creators — Hofstetter in 2018 and Dunlop in 2019.
In an announcement video posted on YouTube, Haag, Hofstetter, and Dunlop focus on their journey along with 100 Thieves, culminating with Valkyrae’s and CouRage’s co-ownership.
Haag mentioned: “This was a very long time coming for the historical past of 100 Thieves. You guys have invested your complete careers, what you’ve constructed up till this level, so thoughtfully and so collaboratively with this organisation, and I don’t suppose there’s any larger honour than to welcome you guys as co-owners of this unbelievable staff that we’ve constructed collectively.”
“It’s completely unbelievable,” Hofstetter mentioned within the video. “You guys know the way I began. I imply, I used to be working three jobs, I used to be working at GameStop. I had my little Instagram account, they [co-workers] advised me to begin streaming and that was like, six or seven years in the past?!
“… Wanting again, it’s been such a protracted journey, and now to be not only a co-owner however a feminine co-owner. Like, how did this even occur? It simply appears like all the things performed out unbelievably properly.”
Simply this week, the organisation introduced their latest line of attire together with the model’s first foray into blockchain backed non-fungible tokens (NFTs), along with the org’s latest partnerships with Truly Hard Seltzer and Twisted Tea Hard Iced Tea.
Esports Insider says: That is extremely inspiring information for content material creators throughout the esports and gaming ecosystem. The expansion each CouRage and Valkyrae have skilled within the final months has been unbelievable. Now with larger stakes within the firm’s successes, it’ll be fascinating to see the pair’s degree of involvement on the enterprise aspect of issues.